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Branton Promo Group

Solutions

Campaign Merch

Product decisions built around the campaign: audience, moment, and message. Not the promo calendar.

Overview

What we handle.

Campaign merch works when the item, the audience, and the moment agree. That means resisting the temptation to pick from what's on sale this quarter and instead choosing pieces that carry the campaign forward.

Branton runs campaign merch as a small, focused workstream: a curated shortlist, decisive approvals, tight production, and clean delivery to the doors, booths, or mailboxes that matter.

The result is merch that reinforces the campaign in the room, not merch that competes with it.

What's included

The scope of every campaign merch engagement.

Creative-brief-driven product shortlist (3-5 options, not 30)
Custom packaging and inserts where the moment calls for it
In-house decoration for consistent finish across sizes and formats
Timeline management from proof to production to dock
Split shipments to multiple destinations on a single PO
Post-campaign inventory audit and reallocation

Common use cases

Where campaign merch shows up.

01

Product launch kits for press, partners, and early customers

02

Field event kits distributed the morning of the event

03

Sales-play collateral timed to a specific quarter

04

Executive event gifting for board or investor moments

Start here

Ready to run a better merch program?

Start with a shortlist, a store setup, or a specific campaign. Whatever the entry point, we'll take it from there.